Founded by Yinka Ashogbon in 2021, YAART was established to bridge the gap between academic learning and real-world opportunity. Through entrepreneurship, technology, creativity and innovation, the programme equips young people with the knowledge, skills, mentorship and resources they need to build meaningful careers and sustainable businesses.

YAART delivers immersive learning experiences through university tours, keynote sessions, panel discussions, mentorship opportunities, hands-on workshops and business pitch competitions. By connecting students with accomplished entrepreneurs and industry leaders, the programme provides practical insights, meaningful networks and access to funding that enable participants to transform ideas into impact.

Since its launch, YAART has engaged students across leading Nigerian universities, including Babcock University, Caleb University, Pan-Atlantic University, Bowen University and Covenant University. Through its flagship business pitch competition, the programme has awarded millions of naira in seed grants to promising student entrepreneurs, providing the financial support needed to launch and grow innovative ventures.

At its core, YAART is committed to nurturing Africa's future leaders by creating opportunities that inspire bold thinking, unlock potential and drive lasting economic and social impact.