Ashcorp Press

Yinka Ash and Sarah Langa to Attend BOF Gala in Paris in Custom Ashluxe

Oct 18, 2025

Paris, October 4, 2025 — The BOF Gala, hosted annually by The Business of Fashion, is one of the most anticipated nights in the industry, bringing together the figures shaping fashion today and tomorrow. Set against the backdrop of Paris, this year’s edition will see Yinka Ash, Founder and Creative Director of Ashluxe, walk the carpet alongside Sarah Langa, one of South Africa’s most celebrated and influential style icons.

For the occasion, Sarah will wear a custom Ashluxe creation conceived under the direction of Yinka Ash. More than couture, the piece reflects Ashluxe’s vision of luxury as a way of living, defined by elegance, boldness, and experience. Part of Ashcorp Group, Ashluxe has grown from its beginnings in Lagos, Nigeria to its expansion into the UK, establishing itself as a brand that speaks to modern luxury while remaining true to the values that first defined it.

The partnership between Yinka Ash and Sarah Langa at this year’s Gala is a statement of presence and cultural significance. As two African figures with global resonance, their appearance highlights the growing impact of the continent’s creative industries on the world stage. With her distinctive style and international influence, Sarah embodies the Ashluxe spirit – contemporary, refined, and unafraid – making her the perfect muse for this collaboration.

Commenting on her appearance at the BOF Gala in Paris, Sarah Langa said: “For me, fashion is more than clothing or accessories, it is identity, heritage, and a reflection of how we evolve. To be in Paris for the BOF Gala, dressed by Ashluxe, is an honour that highlights the strength of African creativity stepping proudly onto the world’s
most prestigious stages.”

Yinka Ash, a member of the BOF500 and recently named among the Vogue Business 100 Innovators, stands as a leading voice shaping the fashion landscape. His second time dressing a guest for the Gala highlights both Ashluxe’s growing visibility and his commitment to positioning African creativity within the global luxury conversation.

The BOF Gala has become one of the defining evenings on the fashion calendar, a night where ideas, influence, and creativity converge to shape the direction of the industry.

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Nov 5, 2025

Ashcorp Group Appoints Vikram Natarajan as Non-Executive Director


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

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CSR

Nov 5, 2025

Ashcorp Group Appoints Vikram Natarajan as Non-Executive Director


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

Featured

CSR

Nov 5, 2025

Ashcorp Group Appoints Vikram Natarajan as Non-Executive Director


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

Featured

CSR

Oct 18, 2025

Ashcorp Group CEO, Yinka Ash, Named to Vogue Business 100 Innovators List 2025.


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

Featured

CSR

Oct 18, 2025

Ashcorp Group CEO, Yinka Ash, Named to Vogue Business 100 Innovators List 2025.


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

Featured

CSR

Oct 18, 2025

Ashcorp Group CEO, Yinka Ash, Named to Vogue Business 100 Innovators List 2025.


Lagos, Nigeria, November 5, 2025 – Ashcorp Group, a global luxury, beauty and lifestyle group, has announced the appointment of Vikram Natarajan to its Board of Directors.

Vikram brings over 25 years of leadership experience across the consumer, lifestyle, and wellness industries in South-East Asia, Mainland China, and the Middle East. He has built and scaled global brands, worked with private equity and entrepreneurial ventures, and driven innovation across multiple sectors including health, fitness, hospitality, and retail. His appointment reinforces Ashcorp’s commitment to strategic expansion, operational excellence, and the continuous pursuit of global standards in business performance and governance.

Vikram most recently served as CEO of Kayanee, a startup under the Public Investment Fund of Saudi Arabia, overseeing retail, healthy food, fitness, personal care, and nutraceuticals. His previous leadership roles include Managing Director (China & Singapore) at PURE Fitness & PURE Yoga, and General Manager positions at Spa Esprit Group and Thai Express in Singapore. A recipient of the “Future Leader” Award by the President of India, Dr. Abdul Kalam, he holds an MBA from INSEAD (France) and a Computer Engineering degree from Nanyang Technological University (Singapore).

This appointment marks an important milestone in Ashcorp’s evolution. The board will play a key role in guiding the company’s growth, strengthening governance, and support its continued success across global markets.

Speaking on the appointments, Yinka Ashogbon, Founder and Chairman of Ashcorp Group, said:

“Ashcorp has entered an exciting new phase of strategic growth and global expansion. The appointment of Vikram to the Ashcorp board brings exceptional experience across. His insights and leadership will be invaluable as we continue to build a world-class African company with global impact.”

Commenting on his appointment, Vikram Natarajan stated:

“I am honoured to join the Board of Ashcorp Group and contribute to its remarkable vision. I look forward to working with Yinka and the board to unlock new growth opportunities and drive long-term value.”

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Creating a Lifestyle That Redefines How We Experience the World…

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Creating a Lifestyle That Redefines How We Experience the World…